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Super Bowl XXXVIII (2004)
February 1, 2004 Reliant Stadium in Houston, Texas (now NRG Stadium) First time XFile used at Super Bowl
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Salt Lake Olympics – 2004
Utah Olympic Park, located in Park City
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Super Bowl 2003 – San Diego
Qualcomm Stadium in San Diego, California RD Willis and James Stellpflug – EVS, outside the old ABC Mobile Trucks, doing their last show for…
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Field of Dreams site 1999
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James at Superdome 1998 – Packers Superbowl
Running uplink SNG truck for Shockley Communications, and 8 TV station network.
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Milwaukee Exposition, Convention Center and Arena (MECCA) 1998
Consulting on building out the new venue control room in 1998 now referred to as the UW–Milwaukee Panther Arena
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The Upfront Is Dying, and Your Portfolio Plan Is Next
The broadcast upfront locked a year of ad inventory against a forecast that hadn’t happened yet — and streaming killed it. Annual portfolio planning…
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The Bottleneck Always Moves
When we went tapeless, the constraint didn’t disappear — it moved from the machine to the people instructing it. The intent for the show…
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What’s Actually Earning Its Keep, AI and Innovation
Every new tool wants a seat on the crew bus. Here’s my honest scorecard of which ones have actually earned it — and which…
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What the Demo Doesn’t Show You
The cloud production demo always works. But the demo is climate-controlled — and live is not. The right questions start where the demo ends.
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